Santa Over The Years
Santa Dan on the grand joy of being your Santa year after year. Dan also mentions The Heart Cloud Foundation, and speaks on how much fun being Santa is.
Santa Dan aka The Seattle Santa
7/20/202510 min read


We’re starting blogging. This is our 1st post… its about how fun it is to be Santa over the years.
📝 About This Post
This post is a joyful introduction to The Seattle Santa blog, written in Santa Dan’s unmistakable voice. It warmly introduces readers to the mission of the Heart Cloud Foundation, shares personal stories from Santa’s past, and highlights the Foundation’s core goal: helping mentor and grow the next generation of Santas and Mrs. Clauses.
Key mentions include:
Santa Dave in Connecticut, the Foundation’s first mentored Santa, now thriving in his third season.
The Heart Cloud Foundation, a 501(c)(3) nonprofit focused on joy-based mentoring and holiday magic.
Reflections on the evolving role of Santa Dan and Mrs. C as they begin transitioning into mentorship mode.
The post sets the tone for the blog’s purpose—offering storytelling, inspiration, and support for aspiring Santas—while also seeding visibility and SEO strength for theseattlesanta.com.
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“We’ve been his Santa since before he was born…” Santa Dan on the fun of having long term friends and family visit for pictures.
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🎅 TL;DR: We Get To Have Fun
This joyful blog post kicks off the official Santa Blog at TheSeattleSanta.com, written in Santa Dan’s warm and whimsical voice. It introduces readers to the Heart Cloud Foundation, a nonprofit dedicated to mentoring new Santas and Mrs. Clauses, sharing joy, and keeping the spirit of Christmas alive all year long.
Key Highlights:
Mentorship in Action: We meet Santa Dave, the Foundation’s first success story, now thriving in Connecticut.
Legacy in Motion: Santa Dan reflects on years of joyful service and the shift toward training the next generation.
Foundation Focus: Every donation helps fund mentorship, joy-filled family sessions, and magic for underserved communities.
Crafting Events Coming Soon: With 50+ sessions in North Seattle, families can now create, connect, and capture memories in a warm holiday lounge alongside Santa.
📸 Blog readers are invited to:
Learn more about the Heart Cloud Foundation
Book a crafting session for the 2025 holiday season
Join a growing tradition that’s as sweet as cocoa and as timeless as Christmas magic
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Maya Angelou
"I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel."
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Ho ho. It is Santa Dan. And these are some of the Santa blog files. Okay. This has to do with the Heart Cloud Foundation. Hey, and uh, I'm excited to share with you. Ho Ho. So you need to know. The only way I'm really able to tell my Santa stories appropriately is to tell them in Santa Voice. Oh. So when you're listening to this and you're saying to yourself, Fargo, North Dakota, you know Norway?
No, sadly no. No. Not Scotland Uhuh. No. No. North way, way up North. North Seattle. Okay. North Seattle. Yes. The Seattle Santa. Oh, oh. Yeah. Well, you know, I can go in and outta Santa Voice, but for the Santa stories where, you know, and so, okay. Boy, I got a Bevy Tales for you. So Heart Cloud Foundation. Okay. The whole reason of the foundation, we help aspiring types, uh, come to terms, which is how much fun Santa is.
Okay. How to do it. Santa and Mrs. Claus, we help mentor you. Okay. We're networked with some of the top professional organizations in the whole, whole planet, country, area, region, whatever you want to call it. Okay? And boy, if you want to do this, we'll help you. We show you how. Okay? We help you out. Okay? So the blog, right?
Why a blog? Well, okay. Visibility and helping you understand, getting you some meat and potatoes along with your candy canes and cookies. Huh? So, as an example, two years ago, yeah. Yeah. Two years ago, we helped mentor our first Santa into business, Santa Dave in Connecticut. A fine Santa. A fantastic Santa.
You can just see the trajectory. Two years ago he starts being Santa last year. Oh, okay. And this year he's set up to do some fantastic things and it's just personally inspiring to watch to see that we got a chance to help get that Santa, like a snowball rolling down a hill to get him going a little bit.
Okay. So then last year, oh, we had some fun. We scaled up some. We got a chance to help a whole bevy as Santa. Okay. Some of them are professional Santa now. Okay. Some of them are the best darn family Santa you ever had Neighborhood Santa, right? Yeah. So the stories and starting to scale that. So we've made a little nonprofit.
Okay. Small but mighty Hoho, the Heart Cloud Foundation. When you give to the Heart Cloud Foundation, we are a legitimate 5 0 1 C3 nonprofit. Okay? And so when you give to us, right, you are helping us. Make more Santa and Mrs. Clauses. Oh. Oh. And it is just meat. Okay. And as I go, so I'm, you know, getting older.
Okay. I know I'm doing this for a few more years, but I am not doing it for another decade, I'll tell you that. Oh, okay. And that whole thing of realizing Well, okay. Okay then. Okay, we got some decisions to make here. What we going to do? So Mrs. Claus and I are just dedicated to helping more fill the boots so that there's always plenty for when you have that funny, fun idea.
The holidays, you know, Hey, we gotta go get our picture with Santa. Hmm. Ho ho. Yeah. Right. So, okay, let me reach into the sack here. Pull out a story. Okay, here you go. Just started being Santa. Oh, yeah, yeah. You know, that's the thing, right? Any kind of thing that you start doing for a little while. The next thing you know, right.
I didn't know when I started. Nobody does. You don't know you're gonna do it for 15 or 20 years. Okay. You don't, how could you? Right. But then you fall in love with it. Okay. You can't help yourself. It's so much fun. Okay. It is. Getting a chance to be your Santa is amazing, so Yeah. Yeah. My gosh. Very early in my beginning, I have this quote unquote young couple.
Okay. And they're recently married and they're glowing. And they're beaming and they come and we're sitting for pictures and we laugh and we tee he and we ho, well, you know what? Okay. So the next year we get pictures with the infant. Okay? Okay. And then the next year we get pictures. And the next year. And the next year, okay, we're like 16 years running.
Okay. Imagine the fun of that. Okay. I mean, the venues have changed. No doubt. Okay. We meet up over here. Sometimes we meet up down over there other times. Okay. Yeah. Yeah. All over the place. And at the same time, every year we get our pictures. If you look on the website, you see one from the last little bit here.
Right? Just marking a decade. Oh, okay. Yeah. And knowing, yeah. Well, we are gonna keep getting our pictures together. You can bet. And here's the thing. Yeah. I mean, I gotta tell you, I got some neat ones like that. And you start playing around Ho ho. And being Santa for your neighborhood. Huh? Working down at the local shopping center a little bit.
Ho ho, huh? Doing some online videos for people. The next thing you know, huh? You're part of their holiday. And it is pretty special and pretty fun, so yeah. Yeah. The Heart Cloud Foundation. Okay. When you are supporting us. Okay. One? Yeah. Yeah. We are a 5 0 1 C3. Okay. Two. Yeah. You know, this is the thing I take the time to go curate.
I know the, no, I can tell you who's got the really good cookies. Oh, I can tell you who makes the best local toys and does the neatest job. Right. Distributing auto to find fun. Right. Who's got the best educational things for kids? Right? I can tell you. Mm-hmm. Yeah. Yeah. And who, uh, should you be hooking up in business with?
If you want to learn all about, uh, becoming a Santa, whether it's your neighborhood. Huh? The local mall or going all the way, uh, sent on a cruise ship sent in Istanbul. Ho ho ho. Yes. Yeah, it's your old pal, Dan, the Seattle Center. You can find me the Seattle center@gmail.com if you would like to know more.
And if you're inclined to give in your support of the foundation, you should know. We appreciate it tremendously. We use each dollar very wisely, and we're super excited for the 2025 season. Ho ho. Thank you. So yeah, the Santa blog. Okay. Uh, some of the stories, some of the inspirations, some of the neat people we meet along the way.
Oh my gosh. And you know, this is the other part of it, just a reminder. You know, this is the deal if you have a mission, okay? There are some ways to take your voice and amplify it. A good example is a blog. Okay? So now I'm gonna go process this, right? I'm gonna turn it around into a neat document, and then we're gonna layer that with some SEO to help bring eyes to the foundation.
And so your support is just super appreciated. Ho ho. It's Santa Dan the Seattle Santa from TheSeattleSanta.com
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🎅 Santa Blog Glossary: “We Get To Have Fun”
🧑🎄 Santa Dan
The author and narrator of this blog post. Known affectionately as The Seattle Santa, Dan blends storytelling, mentorship, and joy-based service. His voice is jovial, reflective, and heartwarming—equal parts holiday cheer and real-world wisdom.
🎄 The Seattle Santa
The public-facing persona and web presence of Santa Dan. A central hub for Santa bookings, holiday content, and now the home of the Santa blog and Heart Cloud Foundation updates. Website: theseattlesanta.com
💖 Heart Cloud Foundation (HCF)
A 501(c)(3) nonprofit founded by Dan and Mrs. C, dedicated to mentoring the next generation of Santas and Mrs. Clauses. Offers training, storytelling, and resources to help aspiring performers grow into their role—whether professionally or just for the neighborhood.
🧑🎄 Santa Dave
HCF’s first mentored Santa. Based in Connecticut, now entering his third season and thriving as a joyful, community-driven Santa. A shining example of the Foundation’s mentorship model.
🎁 Joy-Based Mentoring
The Foundation’s guiding philosophy—mentorship rooted in kindness, encouragement, and fun. It means supporting people not just in logistics, but in the emotional, spiritual, and relational aspects of becoming Santa or Mrs. Claus.
📸 The Santa Blog
A storytelling arm of The Seattle Santa site. It provides rich, cheerful posts about Santa life, behind-the-scenes magic, mentorship updates, and reflections on the evolving mission of the Heart Cloud Foundation. It's designed to be inspiring, SEO-friendly, and a gateway to further support.
🧣Mrs. C / Mrs. Claus
Dan’s real-life partner in holiday cheer. She shares in the mission of mentoring, gifting, and guiding new Mrs. Clauses alongside her husband. Her presence represents warmth, tradition, and hospitality.
🎅 “Filling the Boots”
A metaphor used by Dan to describe mentoring and preparing others to step into the Santa (or Mrs. Claus) role. As he ages out of regular bookings, he’s focused on ensuring the next generation is supported and ready.
🌟 Neighborhood Santa / Family Santa
Terms used for aspiring Santas who serve locally or informally—at block parties, family events, or small community gatherings. The Foundation values these roles just as much as the more visible professional ones.
📅 Long-Term Family Traditions
A recurring theme in Dan’s stories—many families return year after year for Santa pictures, creating multi-decade relationships. These connections give Santa work its emotional and spiritual depth.
🎅 “We’ve been his Santa since before he was born…”
A key quote from the post that shows just how deep and meaningful some Santa relationships can be. It’s not just a photo—it’s part of a family’s ongoing story.
📢 Amplifying the Mission
Dan’s reflection on why a blog matters—it’s about broadcasting the spirit of the Foundation and helping people find their way into joy-based service. Blogging is seen as both marketing and mission-affirmation.
🍪 Cookies, Candy Canes, & Content
Dan’s shorthand for combining the sweet, nostalgic fun of Santa work with the practical side of SEO, blogs, and nonprofit messaging.
💌 “Meat and potatoes with your candy canes”
Dan’s metaphor for giving readers real substance—guidance, mentorship, insight—alongside the whimsy and wonder of Santa content.
🔗 theseattlesanta.com
The official website that hosts bookings, events, blog posts, and donor information for the Heart Cloud Foundation’s Santa operations.
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🎄 About This Coming Season: Craft, Connect, and Create Joy
The 2025 holiday season marks the most magical chapter yet in our journey together—and you’re invited to be part of it.
Whether you're a lifelong Christmas enthusiast, a holiday newbie with twinkle in your eye, or someone looking to give back in a meaningful, memory-making way—this year’s event is for you.
We’re thrilled to announce the launch of our new Elegant Santa Holiday Crafting Event—a joyful, immersive experience hosted in a beautiful North Seattle art studio. Each session invites you and your family to:
🎨 Create custom wrapping paper, ornaments, and cards alongside Santa himself
📸 Snap digital photos with Santa in a warm, creative setting
🍪 Enjoy world-famous cocoa and gourmet cookies in a beautifully decorated holiday lounge
🎁 Support local joy-givers through donations and gift bag add-ons
With over 50 sessions running between mid-November and Christmas Eve, our seat reservations are already lighting up. Each session has a limited number of seats, and with a $200 ticket price (including all treats and materials), these are not just photo ops—they’re experiences your family will talk about for years.
👉 Reserve Your Seat Now
(And yes—sessions are designed for children and the grownups who love them.)
💝 Why It Matters (and How You Can Help)
This isn’t just about twinkly lights and tasty treats. This is about planting joy.
Every ticket you buy and every donation you give helps fund The Heart Cloud Foundation, our nonprofit mission to:
Mentor the next generation of Santas and Mrs. Clauses
Sponsor holiday visits for families in hardship
Create magical, memory-rich moments for everyone, not just those who can afford it
We believe the spirit of the holidays should be shared, not sold.
And we believe that when you do good and have fun doing it, you light the way for others.
✨ The Psychology of Holiday Joy (Why This Works)
In a world of fleeting attention and endless noise, the holidays give us something rare:
A shared language of magic, memory, and meaning.
By creating together, we activate the most powerful parts of human connection:
Belonging (we’re doing this together)
Tradition (we did this last year... and we’ll do it again)
Contribution (I made this / gave this / was part of this)
This season, we invite you to stop spectating and start participating.
Come make magic with us. Come craft a better Christmas—for your family and for others.
🎅 We saved your seat. The cookies are warm. Santa’s got the glitter ready.
Let’s do something beautiful together.
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✨ Help Us Share the Magic
Whether you're here to donate, craft, or simply celebrate the season, we invite you to join us in building a joy-based holiday tradition. Your support helps mentor the next generation of Santas, spreads cheer to families across Seattle, and reminds us all what the season is truly about: love, laughter, and shared magic.
Reserve your seat, donate if you can, and help us craft something unforgettable.
📌 Tags
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🎯 Key SEO Phrases
“Craft with Santa in Seattle this Christmas”
“Family holiday events in North Seattle”
“Give joy and create magic with The Heart Cloud Foundation”
“Mentorship for the next generation of Santas and Mrs. Clauses”
🔖 Hashtags
#SeattleSanta #CraftWithSanta #HeartCloudFoundation #HolidayJoy #ChristmasInSeattle #FamilyTraditions #SantaMentorship #HolidayMagic #GiveJoy #SantaEventsPNW